第6页 | The $100 Startup_ Reinvent the Way You Make a Living, Do What You Love, and Create a New Future | 阅读 ‧ 电子书库

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CoverTitle PageCopyrightDedicationPROLOGUE: Manifesto
A short guide to everything you want.

 

PART I
UNEXPECTED ENTREPRENEURS

 

1. Renaissance

You already have the skills you need—you just have to know where to look.

2. Give Them the Fish

How to put happiness in a box and sell it.

3. Follow Your Passion … Maybe

Get paid to do what you love by making sure it connects to what other people want.

4. The Rise of the Roaming Entrepreneur

“Location, location, location” is overrated.

5. The New Demographics

Your customers all have something in common, but it has nothing to do with old-school categories.

PART II
TAKING IT TO THE STREETS

 

6. The One-Page Business Plan

If your mission statement is much longer than this sentence, it could be too long.

7. An Offer You Can’t Refuse

The step-by-step guide to creating a killer offer.

8. Launch!

A trip to Hollywood from your living room or the corner coffee shop.

9. Hustling: The Gentle Art of Self-Promotion

Advertising is like sex: Only losers pay for it.

10. Show Me the Money

Unconventional fundraising from Kickstarter to unlikely car loans.

PART III
LEVERAGE AND NEXT STEPS

 

11. Moving On Up

Tweaking your way to the bank: How small actions create big increases in income.

12. How to Franchise Yourself

Instructions on cloning yourself for fun and profit.

13. Going Long

Become as big as you want to be (and no bigger).

14. But What If I Fail?

How to succeed even if your roof caves in on you.

CODADISCLOSURES AND INTERESTING FACTSBUT WAIT, THERE’S MORE!FISH STORIES APPENDIX: TWENTY-FIVE SELECTED CASE STUDIESGRATITUDEROCKSTARS FROM THE $100 STARTUP